Direct communication
You speak with me throughout the project, so questions and decisions do not get lost in handovers.
About Dev By Ghani
Dev By Ghani is built around direct communication, careful work and websites that solve genuine problems, without an agency process or production line.
Available for selected projectsOne person guiding your project from the first idea to a dependable launch.

Hello, I’m Usman
I’m a Full Stack Developer with a BSc (Hons) in Computing Science and the founder of Dev By Ghani. I help businesses turn ambitious ideas into beautifully designed, high-performing digital experiences through honest guidance, smart strategy and reliable development built to deliver long-term results.
I work directly with every client from the first conversation through planning, development, testing and launch. You always communicate with the person actually doing the work.
How I prefer to work
I would rather understand a smaller number of projects properly than rush through work that does not serve the client well.
You speak with me throughout the project, so questions and decisions do not get lost in handovers.
I build around the requirements instead of beginning with a WordPress theme and forcing the business into it.
If a simpler approach is sufficient, I will say so. Technology should earn its place in the project.
Responsive behavior, usability, performance and the small finishing details all contribute to trust.
The relationship stays clear because the work is not passed anonymously to an external production team.
A launch is the beginning of a useful website’s working life, not the end of the relationship.
Why bespoke
Templates can be suitable in some situations, but they often dictate the structure before anyone has considered the customer journey. My approach begins with what the business needs people to understand and do.
Explore Business WebsitesA defined scope and straightforward quotation before development begins.
Communication throughout the project rather than a long silent wait.
Testing, secure practices and support around launch.
Common questions
No. Dev By Ghani is my development business, and clients work directly with me rather than through an agency account-management structure.
My focus is bespoke development using HTML, CSS, JavaScript and PHP. The technology is selected around the project rather than defaulting to a pre-built WordPress theme.
No. I serve businesses across London and throughout the United Kingdom. Meetings and project communication can be handled remotely.
Yes. Hosting, maintenance and ongoing improvements can be discussed as part of the project.
Start with a conversation
You will speak directly with the developer who will plan and build your project.